I’m Louise, Creative Director of Curious Llama
I love colour, the beach and lattes. You could say I’m bit of a stationery addict. You’d be correct.
Began at school
I have a vivid memory of receiving a set of coloured pencils for my sixth birthday, and believe this is where my love of colour first began. It was the support of my secondary school art teacher who encouraged me to pursue a career in the creative arts industry, that I found my passion.
After a few years of living overseas, I returned to Melbourne, and in 2006, I studied a Certificate IV in Graphic Design. This led me to land a job as a Junior Designer at a publishing house. I have been a Graphic Designer ever since, and I feel blessed to be able to say that I still love my career, almost two decades later.
In 2015, I was searching for stationery, but all I found was of cheap quality and not stylish enough to display. It was then that I realised there was a gap in the market for Australian-made stationery. This is how the stationery side of Curious Llama came to be, combining my love of beautiful design with high-quality printed products.
I completely understand the juggling of family, work, study, and household responsibilities, and I produce stationery that helps me stay focused with my time. I hope it will do the same for you too.
My design career started way back in 2006 which makes me feel slightly old when said out loud but it’s great news for you as it means I bring nearly two decades of industry experience to your project.
I’ve designed 12-page brochures and 300+ page publications, social media assets and full website designs, point-of-sale marketing materials and trade fair assets and just about everything in between.
Our family business believes it’s important to give back where we can so we proudly donate 5% of stationery sales to SANDS Australia, Cancer Council Australia and Heart Foundation Australia each year.
WHY IS MY BIZ CALLED
I get asked this a lot! The name Curious Llama came from a holiday I took in 2003 with my then-boyfriend (now hubby) where we spent 14 weeks travelling through South America. What an epic adventure that was.
We came across many a llama during our time there, even on the Inca Trail which was an incredibly gruelling trek but so very worth it when we awoke at 4am to complete the trail so as to arrive for sunrise over Machu Picchu.
We thought the llamas were such fascinating-looking creatures, but the way they looked us up and down with such curiosity made my husband remark – Curious Llama, now that would make a great business name. So I took his advice and here we are today, a stationery + design business that owes its name to a very curious creature with many happy memories attached.
I began my career as a Junior Designer back before Instagram was even a thing in Australia!
I launched a range of Greeting Cards using my industry contacts to ensure they were made right here in Melbourne, of the highest quality and with luxe gold foil because I love shiny things!
I combined my 11+ years of print design experience with my love of stationery to launch a range of notepads based on how I keep organised at home and in the workplace.
I love a list, but I don’t love it when it gets lost so I launched a range of Notebooks with a gorgeous Australian flora design and featuring a luxe copper foil. So pretty!
You asked, we listened. At the markets the most requested thing by my lovely customers was planners. Daily, Weekly or Monthly, you wanted them, you got them.